Products Innovation

TEXEN's Innovation

TEXEN and MORPHOTONIX work together to create a holographic design for luxury domain packaging

Because partnership is the key to success, Texen, the Luxury & Beauty pole of PSB Industries, has been hard at work with Morphotonix, a nano-technology start-up from Lausanne. Together, they illustrate the different possibilities offered by the technology of surface nano-patterning developed by the Swiss company.  New applications in the Luxury domain were exhibited during the Luxepack trade show in October 2015 in Monaco.

This technology enables motifs of unparalleled delicacy and resolution. The embedded images can be used effectively in the fight against counterfeiting due to their discrete and uncopiable nature. Texen, though, is more interested in the beauty of the unique designs, right out of the plastic injection molding, that bring dazzling differentiation to packaging. The surface nano-patterning uses light diffraction to create a “holographic” design whose “Wow” effect is obtained without any post-processing step or extra decoration (no films, no markings, etc…)

This is not the two companies’ first collaboration. They presented their first results, a well-received cosmetic case, at LuxePack 2014.

Texen is a partner of the Materiautech® network (Allizé Plasturgie Group), which has as a mission the valorization of innovation in the field of plastics. The innovation unit Texen Lab, together with Materiautech®, has developed a specific tool in the shape of the Gem®, meant to present all the innovations of the Texen group. This tool will be available through the European network of Materiautech®.

We guarantee that this first Gem®, enriched with the Morphotonix technology, will be just the start of a long series of innovative Texen Gems® !